BRANDED COCKTAILS
- DRINKS THAT PROMOTE YOUR COMPANY -
Our specialty is creating branded cocktails specifically for your company.
We handle the full process from concept to execution. We work closely with PR agencies and brands to deliver drinks that feel intentional, on brand, and seamless in live event settings.
Branded Cocktails for High-Impact Events and Activations
Custom small bottles
Enhancing Brand Visibility through Branded Cocktails
Every detail of an event is a strategic touchpoint. At STIR, we specialize in the technical execution of branded cocktails that act as a seamless extension of your client’s identity. We move beyond simple beverage service, offering a suite of visual tools that ensure the brand is physically present in the hands of every guest. Our team understands that for high-tier activations in Berlin, the drink is not just a refreshment, it is a media asset.
Laser cut branded Ice Cubes
Tommy Hilfiger branded cocktail
Designing Branded Cocktails for the Feed
In a digital-first world, the success of a PR event is often measured by its social reach. Our branded cocktails are engineered to be shared.
Earned Media through Branded Cocktails
A logo-stamped ice cube or a laser-etched garnish is an immediate invitation for a guest to take a photo. By providing these visual hooks, we help your event generate organic, high-quality social media content. This increases the overall ROI of the activation by turning every guest into a brand ambassador.
Liquid Branding for Your Next Activation
At STIR Berlin, we provide the technical infrastructure and creative expertise to put your client’s brand front and center. From machine-made inclusion ice to bespoke menu naming and laser-etched garnishes, we offer the most sophisticated branded cocktails.
Object included Ice Cube - the Stir logo is frozen into the ice.
The Architecture of Custom Ice in Branded Cocktails
Ice is the most prominent visual element in a premium drink and serves as the primary canvas for a brand’s literal identity. At STIR, we provide industry-leading ice customization options that turn standard cooling into a sophisticated branding opportunity. By integrating specialized ice into our branded cocktails, we ensure your visual identity remains at the heart of the guest experience.
Object-Inclusion Ice: Your Brand Frozen in Time
As part of our premium beverage service, we provide inclusion ice that features physical objects suspended directly inside medical-grade, crystal-clear cubes. This creates a striking 3D effect that preserves the visibility of the brand throughout the duration of the drink. Whether we are utilizing fresh botanical elements or food-safe logo sheets for corporate identification, this service provides a "treasure chest" effect that guests find impossible not to share.
Why Inclusion Ice is the choice for luxury branded cocktails
Unlike surface-level garnishes, object-inclusion ice remains a focal point until the glass is empty, ensuring prolonged brand exposure and a high "wow" factor for VIP guests.
Laser-Cut Ice: High-Tech Precision for Branded Cocktails
For brands requiring absolute typographic precision, STIR offers laser-cut ice. Through high-precision etching, we can provide ice featuring intricate logos, dates, or slogans cut directly into the surface. The process creates a frosted, high-contrast finish that stands out sharply against the transparent ice. This is the gold standard for tech-focused or luxury fashion activations where brand guidelines demand exact replication.
Stir branded pouring bottle
Custom Branded Bottles and Bespoke Vessels
In a modern activation, the drink often needs to travel beyond the bar top. STIR provides a range of bottled solutions and custom vessels that allow your identity to be carried throughout the venue. These branded cocktails serve as both a premium refreshment and a lasting memento of the event.
Ready-to-Serve Branded Cocktails and Custom Labeling
We offer small-format, ready-to-drink bottles that are perfect for hotel room drops, press kits, or quick-service trade show stands. This includes our specialized "Freezer Martinis," which are pre-batched and served at sub-zero temperatures in sleek glass bottles. We work with your design team to ensure every millimeter of the bottle label, from the typography to the paper texture, is on-brand.
Custom Stainless Steel Flasks: A Permanent Brand Asset
For outdoor activations or high-end gift bags, we provide custom-milled stainless steel flasks. These are laser-engraved with your logo, creating a permanent piece of brand collateral. When filled with our signature premixes, these flasks transform branded cocktails into a premium, reusable lifestyle product.
Branded Pouring Bottles for Bar Theater
Even our back-bar is an opportunity for branding. We utilize custom pouring bottles for our premixes and ingredients, ensuring that even the act of preparation, the theater of the bar, reinforces the brand's presence through branded cocktails.
Custom Details: Complete Brand Integration
To ensure your activation is entirely cohesive, we can consult on additional finishing touches that bring the branded cocktails concept to life. From laser-etched citrus garnishes that provide a sustainable, zero-waste logo solution to the potential for custom-branded glassware or logo-printed cocktail foam, the possibilities for customization are vast. We work with you to identify which secondary branding elements will best serve your client’s aesthetic, ensuring that the bar remains the most visually striking part of the room.